Today’s post is with regarding the Revenue Model for CentFast2India.
I was wondering as to how Central Bank of India, aims to earn revenue from CentFast2India.
The following are my thoughts:
As CentFast2India, is a Bank Neutral ePayments channel, how would Central Bank of India, generate revenue to ensure CentFast2India, is a Revenue earner for the Bank, and not a loser.
CentFast2India is positioned as a Loss leader by Central Bank of India.
The chief revenues for CentFast2India are the Service Charges of $8 per transaction.
Apart from the Service Charges, the indirect benefits of CentFast2India
01) Building an image amongst NRI’s in U.S.A.
02) Building up a database, to attract CASA accounts.
To me the second point, seems to the most attractive feature of CentFast2India