Wednesday, October 19, 2011

Axis Bank - Jahan Card Chalaao, Paise Bachaao - But only up to INR250/-!!

Axis Bank - Jahan Card Chalaao, Paise Bachaao - But only up to INR250/-!!
Axis Bank has launched a massive outdoor campaign to promote the usage of it’s Debit Cards
The tag line is ‘Jahan Card Chalaao, Paise Bachaao’.
The highlights are:
The campaign will be run in Blocks, and a Block is a week and is defined as starting on a Saturday and ending on the subsequent Friday.
Debit Card holders have to register for the campaign. The registration can be done via  for the campaign through Axis Bank ATMs, Internet Banking or over Phone (1-800-233-5577, 1-800-209-5577 or 1-800-103-5577 and dial 6 to register). Well, registration cannot be done at the Axis Bank Branches. The registration will help Axis Bank to compile a data-base for targeted campaign.

The offer is valid till December 30, 2011.
The first 10,000 Axis Bank Debit Cardholders who spend a minimum of INR 5,000 (with minimum 3 transactions) in any given week (as defined above) and have registered for the offer would qualify for a 5% cash back on spends made in that week.
Purchase transactions at POS terminals or  online purchases on Debit Cards only would be considered for the offer.
Cash withdrawals at ATMs or Point of Sale would not be considered.
Only spends made using the Debit card linked to the primary account would be considered for the cash back offer.
The maximum cash back amount that a Cardholder can get in any given week is INR 250. Hm, not sure what this means. Minimum of Rs5,000/- would have to be spent in a week, and the maximum of cash bank is INR250/- So, even if more than INR5,000/- is spent, the cash will be restricted to INR250/-
The cash back amount will not be credited back instantly, but will be credited latest by  15TH February 2012.
Visit, for the detailed terms and conditions.
So, go ahead folks
01) Register your Axis Bank ATM Card
02) Start shopping, online or through POS
03) Wait for the cashback credit.