Shape the Future of ePayments: Job Opening at Jio-bp for Sr Team Lead - Co-branded Credit Card

 

I am advocating for World Safe ePay Day.

The final goal of all my Blog Posts and social media interactions is to have a Day declared as World Safe ePay Day.

Be at the Forefront of Secure Transactions: Jio-bp Sr Team Lead - Co-branded Credit Card Job Opening



### Sr Team Lead - Co-branded Credit Card - Loyalty

**Location:** Navi Mumbai, Maharashtra, India 

**Posted:** 5 days ago 

**Applicants:** Over 100 

https://www.linkedin.com/jobs/view/3976767138

 

#### About the Job

The Sr Team Lead for Jio-bp's Co-branded Credit Card program will be responsible for conceptualizing and leading the successful implementation and launch of the card.

This role involves comprehensive program management, coordination with various stakeholders, market analysis, and ensuring the program's competitive edge.

 

### Key Responsibilities

 

#### Program Management

- **GTM Strategy and Marketing Plan**: Develop and execute a go-to-market strategy and marketing plan to ensure a successful card launch.

- **P&L Management**: Oversee the program’s profit and loss, ensuring financial goals are met.

- **Partnership Management**: Establish and manage partnerships with OEMs, merchants, and other stakeholders to offer compelling card benefits.

- **Campaign Creation**: Design and implement campaigns to drive card acquisition, usage, and retention.

- **Benefit Coordination**: Coordinate the use of network and issuer benefits, securing funding for qualifying incentives and marketing support.

- **Brand Guidelines Adherence**: Maintain strict adherence to brand guidelines and manage the co-branded card marketing calendar.

- **Training and Familiarization**: Ensure corporate employees, channel partners, and their staff are well-informed about the card’s value. Provide regular training to address queries and promote the program.

- **Compliance and Operations**: Oversee system operations and ensure compliance aspects of the co-branded credit card program through collaboration with cross-functional teams.

 

#### Stakeholder Management

- **Internal and External Coordination**: Work with both internal teams and external partners to utilize digital and physical assets for promoting card benefits and acquiring new accounts.

- **Operational Engagement**: Engage with the Operations team for regular tasks, including monthly reconciliation of card issuer reports and customer service management.

 

#### Market Understanding and Data Analytics

- **Market Trend Analysis**: Develop a comprehensive understanding of market trends, including risk, fraud, and regulatory constraints.

- **Competitive Monitoring**: Keep track of competitors’ co-brand card programs to ensure Jio-bp’s offering remains competitive. Identify new value proposition opportunities.

- **Data Analysis**: Analyze statistics related to portfolio growth, purchase volume, and marketing campaign results to drive data-informed decisions.

 

### Experience and Qualifications

- **Credit Card Experience**: 7-10 years of experience in the credit card industry.

- **Co-branded Card Experience**: 3-5 years of experience specifically with co-branded credit card programs.

Join Jio-bp as Sr Team Lead for Co-branded Credit Card: Embracing World Safe ePay Day Values

### About Jio-bp

 

Jio-bp is a renowned joint venture between Reliance Industries Limited, a leader in energy and retail with cutting-edge digital technology, and bp, a global expert in fuel and convenience. This partnership combines the strengths of both companies to deliver innovative solutions and customer value.

 

### Aligning with World Safe ePayments Day (Conceptual Phase)

 

Although the co-branded credit card is not yet live and Jio-bp does not officially support World Safe ePayments Day, this job role can still embrace the principles of secure, efficient ePayments during the conceptualization and planning stages:

 

#### Emphasizing Secure Transactions

- **Security Features**: Integrate robust security features into the card's design, such as advanced fraud detection and adherence to regulatory compliance, to align with the goals of World Safe ePayments Day.

 

#### Creating Customer Value

- **Secure and Efficient Payments**: Incorporate secure payment mechanisms in the card’s value proposition, ensuring customers benefit from safe and efficient transactions.

 

#### Education and Training

- **Training Initiatives**: Plan training modules that educate stakeholders on the importance of secure ePayments, preparing for future alignment with World Safe ePayments Day.

 

#### Market Analysis

- **Trends in Secure Payments**: Focus market research on trends related to secure transactions, fraud prevention, and regulatory requirements, using these insights to refine the card’s features and marketing strategies.

 

#### Stakeholder Engagement

- **Promotion of Secure Transactions**: During stakeholder meetings, emphasize the importance of secure ePayments and how the co-branded card will support this principle.

 

#### Planning for Program Expansion

- **New User Segments**: Develop plans to extend the card’s reach to new user segments, such as fleet drivers, highlighting secure payment solutions as a key benefit.

 

By incorporating these elements, the Sr Team Lead can ensure that the Jio-bp co-branded credit card is positioned as a secure, efficient, and customer-centric payment solution, ready for a successful launch.

### Summary

 

It is currently uncertain whether the proposed Jio-bp co-branded credit card will be available to new credit users, such as truck drivers, or if it will be limited to existing credit card holders in India.

 

One new initiative from Jio-bp is the Trans-Connect Fleet Management Program, which offers comprehensive management solutions for commercial vehicle owners. This program allows users to remotely control their trucks, monitor performance and fuel consumption, improve cash flow, and receive loyalty incentives, enhancing overall business efficiency and profitability. Trans-Connect provides both prepaid and postpaid options.

 

There is a possibility of issuing the co-branded credit cards to fleet drivers who are part of the Trans-Connect program, but the details are yet to be finalized by the Jio-bp team.

 

**Additional Features at Jio-bp:**

- **Diesel with ACTIVE Technology**: Specially formulated to clean engines, improve fuel economy by up to 4.3%, and protect against dirt buildup.

- **Fuel4U**: Mobile dispensing units approved for fuel delivery.

- **Castrol Express Oil Change**: A swift oil change service at Jio-bp stations.

- **CNG Fuel**: Cheaper, with better driveability and lower emissions than petrol or diesel.

- **Wild Bean Café**: Offering a variety of local, regional, and international food and beverages, including coffee.

- **EV Charging and Battery Swap**: Services for electric vehicles.

 

These features, along with the co-branded credit card, aim to provide enhanced value and convenience for drivers and fleet owners.

### Conclusion

 

Integrating the principles of World Safe ePayments Day during the conceptual phase of the Jio-bp co-branded credit card can help establish a strong foundation for secure and efficient payment solutions. This approach not only enhances the value proposition of the card but also prepares for a successful launch that resonates with customers' needs for security and reliability.

Disclaimer : These are my thoughts only. The only Bliss is promoting the Joy of Safe ePayments. World Safe ePay Day  is a medium to experience the Joy of Safe ePayments.

Copyrights, rest with the original copyright holders only.

 

Comments

  1. An ACH processor streamlines electronic payments, offering businesses a secure and efficient way to manage transactions.

    ReplyDelete

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